Publications:
Working Papers:
Work in Progress
- List Price and Discount in A Stochastic Selling Process. Marketing Science, 2021, 40(2). [Link] [SSRN]
- Following the Customers: Dynamic Competitive Repositioning (with J. Miguel Villas-Boas). Management Science, 2022, 68(2). [Link] [SSRN]
- Browse or Experience (with J. Miguel Villas-Boas). Marketing Science, 2022, 42(2). [Link] [SSRN]
- How Does Competition Affect Exploration vs. Exploitation? A Tale of Two Recommendation Algorithms (with H. Henry Cao, Liye Ma, and Baohong Sun). Management Science, forthcoming. [Link] [SSRN]
Working Papers:
- Bargaining between Collaborators of a Stochastic Project. Conditionally accepted, RAND Journal of Economics. [Link]
- Targeted Advertising: Strategic Mistargeting and Personal Data Opt-Out (with Jiwoong Shin and Jungju Yu). [Link]
- Label Informativeness and Price Sensitivity for Cigarettes. Reject and resubmit, Journal of Marketing Research. [Available upon request]
Work in Progress
- Personalized Positioning and Competition (with Jinzhao Du).
- Allocation of Attention in Observational Learning (with Harry Zihao Zhou).
- Choice Deferral and Search Fatigue (with J. Miguel Villas-Boas and Jesse Yunfei Yao).